Two ways to run livestream ads.
Brands and first test campaigns get the whole campaign run for them, from brief to report. Media agencies and partners get their own login to launch campaigns and sell them to their clients.
We run the whole campaign. You see every step.
The right start if livestream is new to you. You give us the brief and the budget. We handle the streamers, the creative, the setup and the reporting, and every channel is checked on air while you follow it in your own dashboard login.
- 01Overlay placedVerified
- 08Visible on streamVerified
- 11Animation runningVerified
- 14Overlay placedVerified
- 21Animation runningVerified
- 25Overlay placedVerified
- 01You
Brief and budget
Tell us the product, the market and the goal. We agree the number of views before launch.
- 02Beta Ads
Streamer selection
We pick the creators from the Streamer Explorer. You can approve the list and remove anyone.
- 03Beta Ads
Custom overlay
We design the animation in your brand, sized for a corner of the stream, plus the chat command and an optional poll.
- 04Beta Ads
Launch
We brief the streamers, set it up in OBS and check that it runs on every channel from day one.
- 05Beta Ads
Live monitoring
Every ad play leaves a recorded clip. You follow views, clicks and CTR in your own dashboard login.
- 06Beta Ads
Report
A full report when the campaign ends: delivery, clicks, chat and replay reach. Undelivered views are refunded.
Launch campaigns yourself. Sell them to your clients.
For agencies that want livestream in their own media plans. You get access to the same platform we use: find the streamers, launch the campaign and report it to your client, without waiting on us.
- 1Objective
- 2Target audience
- 3Format
- 4Asset
- 5Review
!gloriousYour own platform login
Find streamers in the Streamer Explorer, build the campaign and launch it yourself, when it suits your client.
Sell it as your own
Package livestream as part of your media plan and sell it to your client on your terms. We stay in the background.
Adform connection
We can connect campaigns to Adform, so you set them up from there and monitor delivery in the tool your team already uses.
Reporting you can forward
Live numbers per streamer and per stream, clip verification and an end report you can put in front of the client.
Set it up and follow it next to the rest of the media plan.
- 1Set upCreate the campaign from Adform, connected to Beta Ads.
- 2RunThe overlay runs inside the streamers' live streams.
- 3MonitorFollow delivery in Adform, with the full detail in the Beta Ads dashboard.
Managed or self-serve. Side by side.
| Managed | Self-serve | |
|---|---|---|
| Who it's for | Brands, and anyone running a first test campaign | Media agencies and partners |
| Who runs the campaign | We do, from brief to report | You do, in your own login |
| Creative | We design the overlay for you | Your client's creative, set up in the platform |
| Streamer list | We select it, you can approve it | You select it in the Streamer Explorer |
| Monitoring | Your own dashboard login | Platform dashboard, or Adform if connected |
| Who sells to the client | We contract with you directly | You do, on your terms |
You pay for views. Not for promises.
Priced per 1,000 views
One view is one fully played run of the animation on a live stream, counted by the platform per stream.
Undelivered views refunded
If a campaign delivers fewer views than agreed, the undelivered share is refunded. Clicks and CTR are reported, not guaranteed.
Every ad play verified
A short clip of the stream is recorded around each ad play, so delivery is something you can look at.
Your own dashboard login
Views, clicks and CTR per streamer and per stream while it runs, and a report when it ends.
- Setup verification
- Chat tracking
- Replay reach
- PDF report
!s25link requested, answeredIntentThe end report: setup verification, chat tracking, replay reach and a PDF you can forward. Example UI.
Who you work with
- Legal name
- BETA AGENCY AS
- Organisation number
- 933 303 136 (VAT registered, NO 933 303 136 MVA)
- Founded
- 15 March 2024
- Registered office
- Frosta, Norway
- Based in
- Oslo, selling across Norway, Sweden, Denmark and Finland
- Founder, CEO and owner
- Andreas Myraune
Check us yourself in the Brønnøysund Register Centre and on Proff.
Written about us, not by us
- Frostingen, Apr 2026Odelsgutten Andreas (22) satser på Twitch-reklame fra Chicago
- Kampanje, May 2025Andreas (22) startet byrå ved siden av studiene. Nå utvider han til Sverige og Finland
- Kampanje, Sep 2024Andreas (21) satser på eget Twitch-byrå
- Kom24, 2024Ny kanal for mediekjøp: Beta er Norges nye Twitch-byrå
- Ocast, OngoingBeta on the Ocast advertising marketplace, with the Norstat campaign
Campaign results are on the case studies page. Ask for the full report behind any of them.
Questions buyers ask
Should we start managed or self-serve?
Brands and first test campaigns usually start managed: we run everything and you see how livestream performs before you build anything yourself. Agencies that run campaigns for several clients usually want self-serve access.
Can an agency start managed and move to self-serve later?
Yes. Many start with one campaign we run for them, then get their own login for the next ones.
How does the Adform connection work?
We connect the campaign to Adform so your team can set it up and follow it from there, next to the rest of the media plan. Ask us and we will set it up with you.
What counts as a view?
One view is one fully played run of your animation on a live stream. Views are counted by the campaign platform per stream, not typed in by us.
What happens if a campaign delivers fewer views than agreed?
You pay for the views in your agreement. If the campaign delivers fewer, we refund the undelivered share. Clicks and CTR are reported but not guaranteed.
Who do I sign the contract with and pay?
BETA AGENCY AS, org.nr 933 303 136. The agreement names this company and the invoice comes from it, to a bank account in its name.
Who owns and runs Beta Ads?
Andreas Myraune founded the company and is its CEO, chairman and sole owner. He signs the agreements and is the person you deal with.
Can I talk to a previous client?
Yes. Ask us and we will put you in touch with a recent client.
Run a test campaign with us.
A 30 minute call with Andreas about your product, market and budget.
Book a callGet your own platform login.
Tell us about your agency and clients, and we set up access and the Adform connection.
Get partner access