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    Statistik og data
    5. feb. 202614 min læsning

    Twitch-statistik 2025: 19,2 milliarder timer, markedsandele og platformstrends

    Reelle, kildebaserede Twitch-tal for 2025: Stream Hatchets 19,2 milliarder sete timer, væksten hos Kick og YouTube Gaming, og hvem der rent faktisk ser med, ifølge Twitchs egne data.

    Key Platform Metrics (StreamHatchet 2025)

    19.0B
    Hours Watched
    -8.9% YoY
    52.3%
    Market Share
    -8.3 pts YoY
    19.5M
    Unique Channels
    -0.5% YoY
    22%
    Non-Gaming Content
    +2 pts YoY

    Engagement & Activity Metrics

    7.3M
    Active Streamers
    Monthly unique
    90.6K
    Avg Concurrent Channels
    Live at any time
    2.3M
    Avg Concurrent Viewers
    -8% YoY
    47.6K
    Hours Watched / Min
    Across all streams

    Quarterly Hours Watched (Billions)

    Q1 2024Q2 2024Q3 2024Q4 2024Q1 2025Q2 2025Q3 2025Q4 202544.555.56

    Q4 2025 was the lowest viewership quarter since Q1 2020

    Year-over-Year Comparison: 2024 vs 2025

    Hours Watched (B)Market Share (%)Unique Channels (M)Avg Concurrent (M)020406080
    • 2024
    • 2025

    Twitch declined across all key metrics in 2025, primarily due to viewbotting crackdowns

    Platform Market Share 2025

    Twitch: 52.8%YouTube Gaming: 24.3%Kick: 12.4%Others: 10.5%

    Content Split 2025

    Gaming: 78%Non-Gaming: 22%

    Non-gaming grew from 20% to 22% YoY

    Most Watched Streamers 2025 (Million Hours)

    0M80M160M240M320MKaiCenatJynxziibaiGaulesxQcIronmouseCellbitCaedrel
    RankStreamerHours Watched
    #1KaiCenat317M
    #2Jynxzi212M
    #3ibai186M
    #4Gaules178M
    #5xQc152M
    #6Ironmouse141M
    #7Cellbit134M
    #8Caedrel128M
    #9Squeezie119M
    #10Rubius112M

    KaiCenat's 317M hours made him the #1 most watched streamer globally for the second consecutive year

    Top 10 Categories by Hours Watched (Billions)

    0B0.95B1.9B2.85B3.8BJust ChattingLeague ofLegendsGTA VFortniteValorantCounter-Strike2MinecraftRobloxDota 2World ofWarcraft

    Just Chatting dominates with 3.8B hours - nearly double the #2 category

    Viewer Demographics

    0%
    Viewers Under 35
    Core demographic
    0.0%
    Gen Z Watch Live Streams
    Internet users 16-24
    0.0 min
    Avg Session Duration
    Per viewing session
    0x
    Longer Than On-Demand
    vs traditional video

    Age Distribution

    16-24: 41%25-34: 32%35-44: 17%45+: 10%

    Gender Split

    Male: 65%Female: 35%

    Geographic Distribution (Top 10 Markets)

    0%6%12%18%24%USAGermanyBrazilRussiaFranceUKCanadaSpainSouth KoreaTurkey

    The Nordic region represents ~2.3% of global Twitch traffic with above-average engagement

    Creator Economy & Revenue

    0%
    Base Sub Revenue Split
    Twitch standard
    0%
    Partner Plus Split
    Top-tier creators
    0%
    Sponsored Content Growth
    +71% YoY
    0.0M
    Disney Brand Mentions
    #1 brand on Twitch

    Kick offers 95% revenue split to creators, increasing competitive pressure on Twitch's monetization model

    Esports Viewership

    0M
    Esports Hours / Quarter
    Avg across 2025
    0.0M
    Peak Concurrent (LoL Worlds)
    All-time esports record
    0%
    Esports Share on Twitch
    Of total gaming hours

    Peak Concurrent Viewers by Event (Millions)

    0M2M4M6M8MLoL Worlds 2024VALORANTChampionsCS2 MajorCopenhagenThe InternationalLEC FinalsCDL Major

    Data Sources:

    StreamHatchet 2025 Yearly Live Streaming Trends Report, TwitchTracker, Esports Charts

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